X launches new rewards programme for original content creators
X has announced the end of its Revenue Sharing programme and introduced a new Original Content Rewards programme. The company says the new initiative aims to reward creators who produce original content on the platform. Elon Musk’s company detailed the eligibility requirements and payout schedules for participants. Several specific dates were provided for the transition and payment timelines.
TLDR
- X will stop accepting new enrolments into the Revenue Sharing programme from Friday.
- Existing Revenue Sharing participants will continue earning until September 7, 2026.
- Final payouts for the old programme are scheduled for August 14, August 28, and around September 11.
- The first payout under the new Original Content Rewards programme will be made on August 28, 2026; creators enrolling from September 8 will receive their first payment on September 25.
- To qualify, creators must meet criteria including age, verified followers, impressions, and X Premium subscription, and must regularly post original content.
