PR professionals seek bigger role in business decisions
Nigeria’s public relations professionals are advocating for more influence in corporate boardrooms. Industry leaders gathered in Lagos to mark World PR Day 2026 and unveil the fifth PR Power List, recognising 50 top professionals. Omawumi Ogbe, Managing Partner at GLG Communications, emphasised the need to spotlight PR experts who shape company narratives. The event highlighted Nigeria’s expanding role in global public relations.
TLDR
- Omawumi Ogbe said the PR Power List was created to recognise professionals who strengthen brands and manage crises.
- The gathering marked World PR Day 2026 and celebrated the achievements of 50 influential PR practitioners.
- Kwame Senou stated that modern PR professionals must become trusted advisers, not just tactical communicators.
- Dr Ike Neliaku announced Nigeria will host the World Public Relations Forum in November 2026, expecting 3,000 delegates from over 126 countries.
- Industry leaders noted that PR’s role now includes reputation management, crisis response, and strategic counsel for businesses and governments.
