
OneDosh sponsors university football event to boost student engagement
OneDosh, a fintech platform, has completed its sponsorship of the Lead City VC Cup, a university football tournament in Ibadan. The event featured 12 teams and over 250 student players, with the final match and prize presentation marking the end of the competition. Babatunde Osinowo, Co-founder of OneDosh, highlighted the company's aim to integrate financial services into student life. The initiative is part of OneDosh's broader strategy to connect with young users and expand its presence on campuses.
TLDR
- OneDosh sponsored the Lead City VC Cup, a multi-day university football tournament in Ibadan.
- The competition featured 12 teams and over 250 student players, attracting up to 150 spectators per match.
- The tournament ended on April 9 with a final match and prize presentation, including a N1,000,000 grand prize.
- OneDosh used the event to allow students to interact with its platform and sign up in real time.
- The company plans to replicate similar activations at other universities to grow its student user base.