Nigerian firm launches free e-commerce platform for SMEs
Fintava, a Nigerian fintech company, has introduced Finstore, a free online store builder aimed at making e-commerce easier for African merchants. The platform is designed to compete with established global services by offering a simplified, no-fee solution. Fintava says Finstore removes common obstacles like complex setup and payment integration, helping small businesses move online quickly. The company has already seen strong early adoption from merchants across the continent.
TLDR
- Fintava launched Finstore, a free online store builder targeting African merchants.
- The platform lets users create a store and start selling in under a minute, with no subscription fees or complicated setup.
- Finstore includes a built-in payment gateway, allowing merchants to accept payments immediately without third-party integrations.
- Merchants get a centralised dashboard with real-time sales and customer insights to help grow their businesses.
- Early adoption has been strong, reflecting demand for affordable and accessible digital commerce solutions in Africa.
